LARRY GUARCELLOVice President, Business Development

Larry Guarcello serves as Vice President of Business Development at Centro, leading the Workforce Solutions vertical.
With over a decade of experience in the ancillary benefits industry, Larry brings deep expertise to a broad range of clients, including traditional retail brokers, Professional Employer Organizations (PEOs), payroll and HR technology providers, staffing services, and open market agencies.
Before joining Centro, Larry established himself as a respected leader in the industry, consistently delivering results and building strong, strategic relationships. His proven track record enables him to collaborate effectively across diverse distribution channels—driving growth and delivering exceptional value to all stakeholders.
At Centro, Larry focuses on partnering with PEOs and other workforce solution providers. He and his team immerse themselves in their clients’ operations, managing ancillary benefit plans, navigating complex workflows, and driving meaningful business outcomes. As true advocates, they are fully aligned with their clients’ goals and equipped to support any stage of transformation or growth.