Who is Centro?
Our Mission
Since our founding in 2016, Centro’s mission remains squarely focused on bringing modern technology to a legacy insurance process and helping all stakeholders in the system work more effectively.
A Proven Leader
Centro’s team of 80+ ancillary experts represent many of the top employee benefits brokerage firms in the United States. Our managed portfolio consists of:
$2.6B+ in annualized ancillary premium
55,000+ lines of coverage quoted annually
100+ broker agency clients
110,000 employer groups
The collective scale of those we serve allows us to create best-in-class financial outcomes for our partners and their clients.
Centro’s Services for Brokers
Centro partners with benefits brokers to drive efficiencies, grow agency revenue, and create long-term value for their clients by leveraging data analytics, industry expertise, and technology solutions. For an overview of our services for brokers, visit:
Meet the Centro Team
The Centro Team provides rich analysis, industry expertise, and consultative strategies unique to each case while the broker remains in total control and retains full authority over their client and all decisions.
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Dan McAlone
President & FounderMcAlone is the President and Founder of Centro. His vision and influence have made Centro one of...
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Treg Balding
Chief Revenue OfficerBalding joined the Centro team in January of 2021 as Chief Operating Officer before transitioning...
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Beata Rogala
Chief Operating OfficerFor the past 15 years Rogala led initiatives and teams with a mission of driving digital engagement,...
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Tricia McCann
Vice PresidentAs Vice President of Centro, McCann oversees operations and the Ancillary Benefits Team.
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